Obeya Association

Sustainable & Inclusive decision making

Welcome at the Obeya Centre of Expertise & Community

What is an Obeya?

Obeya is a system, a concept, a philosophy, defined by a particular set of ideas (“principles”). Organizations use these 11 Obeya Principles in the pursuit of inclusive and sustainable decision making.

Most people know Obeya as a physical or digital workspace where strategy meets execution. Obeya guides both behavior as well as a work environment design. The 11 Obeya Principles summarize the powerful combination between the two.

Two essential Obeya Roles can be defined that make an Obeya work: The Obeya Master and the Obeya Host.

Learn more about Obeya here.

Join the Obeya Association

The Obeya Association is a platform and a world wide network that aims to share knowledge on Obeya easier than before. We aim to develop Obeya “from tool to philosophy” We are a community of Obeya practitioners, discussing, creating, sharing, testing and continuously improving Obeya practices.

Become an associate

Join the Obeya Association

OBEYA - by the Obeya Association

The 11 Obeya Principles

Obeya & OKR:
A match made in heaven

Lead Agilist Jelmer Koekkoek from Dutch online KNAB Bank shares how at KNAB they connect strategy and execution using OKR and Obeya.

An absolute must see for all Lean, Agile and Strategy Professionals.


Leading With Obeya - Maximizing human leadership potential

By Tim Wiegel

Everyone Obeya - Strategically connected and predictable improvement (Dutch)

By Jeroen Janssen


digital lean iobeya

How to digitize your Lean System

Is it really possible, or even practical, to digitize Lean practices? Lean philosophy has been around for decades and many Lean practitioners highlight the significance of pen and paper execution.

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Come on then, black belt sensei

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